🧆 The Falafel Brothers · Tokyo

Digital Marketing
Assistant

Role at a Glance · Fixed-Hours Contract
4–5 days/week · 8–9 hrs/day
HQ Based · Tokyo
No Visa Sponsorship
Reports to Brand & Digital Manager
Plan and post content across Instagram, TikTok, and other SNS platforms
Write captions, draft content calendars, and organize photo/video assets
Monitor comments, DMs, and community engagement daily
Design promotional materials — posters, menus, campaign visuals
Update website content and EC listings (Amazon, Rakuten)
Manage in-store digital screens (Yodeck) and visual displays
Support ad campaigns, basic performance tracking, and PR materials
Help produce internal content — training videos and brand assets
📸 Instagram / TikTok
🎨 Canva / Adobe Suite
🗓️ Content Calendar Tools
🖥️ Yodeck (In-store)
🛒 Amazon / Rakuten EC
🌐 CMS / Website Editor
🤖 AI Tools (ChatGPT etc.)
📊 Analytics / Ads
☁️ Google Drive / Sheets
💬 Slack / Notion
Fluent English — written and verbal, always clear and on-brand
Design sensibility — you know what looks good and what doesn't
Organized and detail-oriented — nothing slips through the cracks
Proactive mindset — you bring ideas, not just completed tasks
SNS-native — you understand how content performs, not just how it looks
Comfortable with AI tools — you use them to move faster, not as a crutch
Team player — works independently but communicates well under direction
🌍 Culturally curious Comfortable in an international, multilingual environment — and energized by it.
Moves fast, stays sharp Campaigns change, timelines shift — you adapt without dropping quality.
🍽️ Proud of the product You genuinely care about what we serve — food, culture, and how we show up.
📐 Detail-obsessed creator Alignment, tone, caption quality — the small things matter to you.